Category: Featured Articles

Global Love Report – July 13, 2022
English summary by Pamela Stephanie

Noble Hong, a high-end matchmaking agency in South Korea announced that it is organizing a parent information session for parents with unmarried children.

The event will be held on August 24th, at 2pm. The parent information session is aimed at parents who want their single children to “marry well”. Each participant will receive a gift voucher for a consultation, as well as the book “why dating is difficult for you,” which is written by Noble Hong’s SEO, Hong Yu-Jin.

Noble Hong specializes in matchmaking, with a one-stop system that includes counseling as well as matching. Its CEO has 27 years of experience and is involved in the matching process. She also appears on TV and radio regularly to give dating and marriage counseling advice.

Originally published by Sisa Magazine.

(Image source: Pexels, Markus Winkler)

Global Love Report – July 6, 2022
English summary by Pamela Stephanie

Partner Agent, a Japanese matchmaking agency recently surveyed 100 matchmakers to find out their thoughts on dating. The survey was done as a reaction to a recent report by Japan’s Cabinet Office that revealed that 40% of single men in their 20’s and more than 20% of women of the same age group have no dating experience.

In the survey, the first question they asked was whether dating was necessary for men and women to deepen their connection before starting a relationship. It’s of no surprise that almost all agreed that it was necessary (99.0%), with most saying “strongly agree”.

The next question asked was whether they would prefer to have an in-person date. 83.5% of the matchmakers believe that it’s important to meet face-to-face so singles can build a connection.

Arguably, the most interesting result was the ideal number of dates before two people start a relationship. The most common response was 3-4 dates (57.4%). However, the next common response is that the number of dates doesn’t matter but it depends on the type of connection that the two people had during one date (25.7%). In third place: more than 5 dates (13.9%).

Originally published PR Times.

Global Love Report – June 15, 2022
English summary by Pamela Stephanie

Purples, a high-end South Korean matchmaking company, is currently seeking to increase the number of matchmakers in its employ. The company had 20% more new members in the first half of 2022 compared to 2021. And because matchmakers play the most important role in the matching process, they are seeking to expand.

The company also reveals that in order to have the same quality of service for all of its branches across South Korea, they have regular trainings at the company’s headquarters.

Purples is recruiting matchmakers who can facilitate the matchmaking part as well as the counseling/coaching part of its services.

Originally published by JobPost

(Image source: Pexels, Sora Shimazaki)

Global Love Report – June 8, 2022
English summary by Pamela Stephanie

HyggePartner is a new company in Japan that specializes in coaching and matchmaking for a very unique niche—men with thinning hair! Though, admittedly, the agency does offer a variety of services and caters not only to men. But their main target audience are men with thinning hair.

The company is based in Yokohama and was founded by Yukiko Ishida, a former beautician who has 10 years of experience with scalp counseling, and has since decided to switch industries. She runs the agency with her husband, Makoto Ishida.

As to why she decided to enter the matchmaking industry, Yukiko Ishida explained that men with this kind of problem may feel anxious. They may not have the confidence to find a spouse and are worried about their looks. And that’s where HyggePartner can help them.

The agency provides cosmetic consultation in terms of hairstyle that matches with the client and that a client is comfortable with. They also help clients with taking photographs for dating or matchmaking profiles, and creating the profiles themselves. They also provide coaching because Ishida is a certified coach from the Ginza Coaching School.

Because the agency provides a personalized service, they only work with 25 clients at a time. This way, they can focus on the client and guide them to the end goal: marriage.

Originally published by PR Times, additional information from the company website.

Global Love Report – May 31, 2022
English summary by Pamela Stephanie

Duo recently revealed how it matches: with a two-part matching system that has both a “scientific” data-based system coupled with “emotional” matching by matchmakers.

When a person registers, they fill in a form with their information. And they also specify type of partner that they’re looking for. Having completed that, they will then have a consultation with a professional matchmaker.

The next step is to have their documents are certified and their authenticity checked by DUO’s internal team. After this is done, their registration is approved.

DUO will then compare their information to its 36,000 members using its own matching system DMS (Duo Matching System) in order to find them the best partner.

The second matching system occurs during this process. This time by matchmakers who have an average experience of more than 10 years. They will look at the member’s needs and other information that can’t be confirmed through data alone. And by doing so, the accuracy and level of satisfaction from the matches will increase.

This “precise and delicate matching” is at the core of DUO, according to someone who works for the company. With the systematic and complex two-part matching system along with the company’s almost 3 decades long experience, customer’s satisfaction rate will increase even more.

Originally published by KOIT news.

(Image source: Pexels, Lukas)

Global Love Report – May 31, 2022
Excerpt translated by Pamela Stephanie

Matchmaker Annemieke Dubois, owner of the high-end dating agency Jade & Jules, talks about her matchmaking business.

What are your assets?

At the top is Nina, my 14-year-old daughter. Next is my company. Entrepreneurship is in the genes. I like to start from a blank page. I am also a people person. Of course, I don’t own the people around me but they are a tremendous resource, including my clients. I build relationships from freedom to connection. Authenticity and real emotions are worth more than material things. Couple that with travel experiences and you get a nice capital.

Do you invest in others?

Yes. I’ve been single for four years but I’m a big giver. […] I give my heart and soul to my customers. Matchmaking can’t just be done rationally. It’s a matter of unconditional commitment.

What was your quantum leap?

Becoming self-employed in 2010. Suddenly I didn’t have the certainty of a wage and I had to think outside the box. But it gave me wings. In 2012 I started my first franchise of the matchmaking agency Berkeley International, where I searched for a long-term partner for high-end clients. That was also a big leap.

Have you ever experienced a personal bankruptcy?

After selling my business in 2017 I went through an identity crisis. The successful deal stroked my ego but the day after things went quiet. No more emails, no more WhatsApp messages from clients. The sale had been my choice but what was the reason again? Without realizing it, I had linked my identity to my business. And suddenly I felt myself changing. Who was I really? What did I want? I went through a grieving process, and carried it through to my marriage.

I still feel a lot of respect and friendship for my ex-husband. That’s worth more to me than the money. Financially, the divorce was not a good move: I had proudly given the capital of the [sale] to my family and less than a year later it was divided into two. I had to start from scratch again. After the sale of Berkeley, I was not allowed to work in a competitive position for three years. I returned to [the pharmaceutical industry] but the call of matchmaking was too strong. In 2020 I founded Jade & Jules.

This excerpt was originally published by Tijd.

(Image source: Pexels, Marek Levak)

Global Love Report – May 25, 2022
English summary by Pamela Stephanie

One of the largest matchmaking companies in Japan, IBJ, revealed their membership growth rate for last year.

The results showed membership growth for all of its age groups, but this is especially so for the 20-somethings age group. In comparison to 2018, the number of members in their 20s have increased by 50% last year, with 161% for males and 151% for females. The percentage of increase for both groups is 153%, this is especially so in rural areas.

Some of the reasons why there’s a significant increase in members in their 20s include:

• Less opportunities for young people to meet because of Covid-19. So there are fewer dating events such as drinking parties and blind dates.
• Dating app users who are seriously looking for a spouse are considering matchmaking agencies
• There’s more flexibility with regards to dating activities because of virtual options, so it’s now possible to make time for such during free time or when they’re at home.

Another trend is that there were more registrations from people living in rural areas. Especially in Tohoku, Koshinetsu, Shikoku, Kyushu and Okinawa.

Some of the reasons why for this include: a decrease in the number of dates that can occur in rural areas due to people moving to the cities and average marriage age in rural areas tend to be lower than in urban areas.

Originally published by PR Times

(Image source: Unsplash, Romeo A)

Global Love Report – May 18, 2022
Article by Pamela Stephanie

Matchmaker.com, a website that connects singles with matchmakers, was recently launched during the Global Love Conference in New York.

The website provides its audience with guides and tips that help them on their dating journey. It also features profiles of matchmakers that users can work with and information about matchmakers and the matchmaking process.

Another way that the website offers to help its users: it connects singles singles with matchmakers directly. Especially if the user is unsure about which matchmaking agency to pick.

If users wanted to find a suitable matchmaker, they will be able to fill in a form with their data, picture, and what they’re looking for in a partner. Matchmaker.com will then connect them with a matchmaking agency that is suitable for them.

(Image source: Matchmaker.com)